With over 25 years of executive leadership and a Doctorate in Marketing focused on AI, Dr. Carl Henson leads MarZeka Consulting as a trailblazer in AI-powered revenue growth.
As The AI Sales Doctor, Carl is passionate about making artificial intelligence accessible, practical, and profitable for small and mid-sized businesses. His unique blend of C-suite expertise, Fractional Chief AI Officer leadership, and AI-driven sales strategies equips clients to scale smarter and faster.
Carl is the author of the AI Sales Doctor’s Weekly Prescription, creator of the AiZeka Assistants, and a sought-after keynote speaker on AI-driven growth.
The AI Doctor Is In and ready to prescribe your next growth plan.
MarZeka Consulting was founded on a simple belief: AI should empower, not overwhelm, growing businesses.
Too many small and mid-sized companies struggle to navigate the complexity of AI or mistakenly think it’s out of reach. MarZeka exists to change that.
We provide Fractional Chief AI Officer leadership, AI-powered revenue solutions, and custom AI tools that help businesses grow with clarity, speed, and confidence.
We meet you where you are, diagnose your growth challenges, prescribe your AI roadmap, and stay with you until the results are real.
✔️ Diagnose → We uncover your growth opportunities and AI readiness.
✔️ Prescribe → We design your AI-powered revenue strategy.
✔️ Deliver → We stay hands-on through execution and optimization.
The name MarZeka (pronounced "mar-ZEH-kuh") combines "Mar" for Marketing and "Zeka," the Turkish word for Intelligence, symbolizing our mission to bring Marketing Intelligence to every business.
Founded in 2023, MarZeka began by helping companies explore AI’s impact on sales, marketing, and operations through free workshops. Those early successes grew into what we are today, a trusted AI growth partner for SMBs ready to lead in the AI era.
Innovation: We challenge assumptions and embrace what is next.
Integrity: We do what is right, not what is easy.
Collaboration: We work with you, not just for you.
Impact: Every engagement is focused on measurable outcomes.
Adaptability: We meet you where you are and help you evolve.
AiZik is MarZeka’s internal AI assistant and strategic partner. Dr. Carl Henson created it to enhance how we deliver insight, build solutions, and support client growth. Trained on our frameworks, real-world experience, and the principles behind The AI Sales Doctor approach, AiZik helps us work faster, think more creatively, and customize at scale.
From ideation and strategic planning to content generation, tool development, and even AI training, AiZik is embedded in nearly everything we do. But more importantly, AiZik helps us do it all without losing what matters most: human judgment, empathy, and practical business sense.
He’s not here to replace people. He’s here to amplify the impact of what’s possible when AI and people work together.
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